Sources: Amazon plans to expand ad offerings in 2018, especially on search and video products, and increase off platform ad sales, with ad tech firms like Kargo (Michelle Castillo/CNBC)
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Sources: Amazon plans to expand ad offerings in 2018, especially on search and video products, and increase off platform ad sales, with ad tech firms like Kargo — - It also has plans to increase advertising sales off its platform, including partnering with third-party technology companies to sell partnered TV and mobile ads.
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