Princeton University study finds 90% of affiliate marketing ads on YouTube and Pinterest are not disclosed, violating FTC guidelines (Louise Matsakis/Wired)


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Louise Matsakis / Wired:
Princeton University study finds 90% of affiliate marketing ads on YouTube and Pinterest are not disclosed, violating FTC guidelines  —  IF YOU SEARCH for the millennial makeup brand Glossier on YouTube, one of the first results likely to appear is from Olivia Jade, a fashion and beauty vlogger with over one million subscribers.


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